This means that as an organisation, ITHUBA has pledged to make responsible gaming an integral part of its daily operations, including activities involving National Lottery players, retailers, and other stakeholders. This pledge of support includes the encouragement of research initiatives and striving to achieve an appropriate balance between revenue, entertainment and our player’s expectations.
Furthermore, it means that the marketing of the SA National Lottery activities and games are subject to reasonable regulatory and operator self-regulating and to promote responsible gaming practices and informed choices.
“ITHUBA was officially accepted as a Member of the World Lottery Association (WLA) in October 2016 and we are pleased by the awarding of the Level 2 Responsible Gaming Certification.
As we have been in operation since 2015, this award also coincides with the two-year licence extension we received as an Operator for the National Lottery in South Africa, we will continue to excel in fulfilling our mandate.
The past years have demonstrated that ITHUBA has the requisite skills, competency and resources to run the lottery and once again the awarding of the WLA Level 2 Responsible Gaming certification will further amplify this to ensure we encourage responsible play”, said Charmaine Mabuza, ITHUBA CEO.
About ITHUBA
ITHUBA Holdings Proprietary "(RF) is the official operator of the National Lottery in South Africa. Since taking over the operation of the national lottery in 2015, ITHUBA has been living up to their objective to reinvigorate the National Lottery by optimising the consumer experience, restoring faith and trust in it, and showcasing its positive social contribution to society. ITHUBA, proudly rooted in South Africa, is intent on contributing positively and actively to socio-economic development by producing as many millionaires as possible and uplifting communities through various initiatives.
ITHUBA is determined to uphold the ethical and efficient operation of the National Lottery, setting the benchmark for Lottery operations in South Africa and beyond.
- For more information visit us at nationallottery.co.za
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