Good Causes

Funding for good causes is the key discriminator between state lotteries and commercial gaming operations. It is one of the basic criteria for WLA membership and is a common thread between all our member lotteries. Each year, WLA member lotteries contribute billions of dollars to support projects and programs that would otherwise have been underfunded. Without lottery funding, it is safe to say that many deserving projects – ranging from after-school programs to environmental restoration and care for children with special needs – would simply not exist.

Lottery Fundamentals

Although lottery business models vary from jurisdiction to jurisdiction, state lottery operators in every country have a statutory obligation to return funds to support good causes in their respective communities. Each jurisdiction sets its own priorities and applies its own model for distributing lottery profits to a diverse array of beneficiaries.

Lottery Fundamentals

Although lottery business models vary from jurisdiction to jurisdiction, state lottery operators in every country have a statutory obligation to return funds to support good causes in their respective communities. Each jurisdiction sets its own priorities and applies its own model for distributing lottery profits to a diverse array of beneficiaries.

Promotions

Global regulated lottery and sports betting operators around the world recognize the powerful message that their beneficiaries can convey and their potential for keeping stakeholders engaged. Communicating effectively about good causes provides regulated lottery and sports betting organizations with a unique opportunity to differentiate themselves from purely commercial gambling interests. The roles and achievements of WLA member lotteries and sports betting operators will not resonate through our societies unless we make a determined effort to promote the good work done.

Promotions

Global regulated lottery and sports betting operators around the world recognize the powerful message that their beneficiaries can convey and their potential for keeping stakeholders engaged. Communicating effectively about good causes provides regulated lottery and sports betting organizations with a unique opportunity to differentiate themselves from purely commercial gambling interests. The roles and achievements of WLA member lotteries and sports betting operators will not resonate through our societies unless we make a determined effort to promote the good work done.