PHOENIX, AZ, November 15, 2023 – The Arizona Lottery proudly announces its recent win at the 2023 Rocky Mountain Southwest Emmy Awards, where the organization received prestigious recognition for its distinguished campaign, "Million Dollar Giveaway." In collaboration with O.H. Partners, and key contributor Ricky Depugh, Copywriter, the campaign excelled in the "Commercial (Single Spot)" category, marking a notable achievement in the realm of television arts.
The Rocky Mountain Emmy Awards, administered by the National Academy of Television Arts and Sciences, is esteemed for honoring excellence in television production, and the Arizona Lottery is honored to stand among the distinguished recipients of this coveted accolade.
Watch the award-winning commercial directed by Kess Broekman-Dattner at Hey Presto here.
"We are thrilled to be acknowledged for this work and the results it produced for the Arizona Lottery. These awards underscore the talent and efforts of our team and the consistent pursuit of creativity and innovation that defines the Arizona Lottery," said Alec Esteban Thomson, Arizona Lottery CEO.
But the celebration doesn't stop there. The Arizona Lottery has also clinched multiple awards in other esteemed industry competitions, solidifying its position as a powerhouse in advertising and public relations.
Phoenix PRSA Copper Anvil Awards Recognitions:
- Copper Anvil – Integrated Communications – Arizona Lottery’s Arizona Adventure
- Copper Anvil Award of Merit – Crisis Communications – Arizona Lottery’s System Outage
- Copper Anvil Award of Merit – Digital/ Social Media – Arizona Lottery’s Set For Life
The Copper Anvil Awards, renowned for recognizing excellence in public relations in Phoenix and across Arizona, have acknowledged the Arizona Lottery for its innovative and impactful campaigns. These awards symbolize the highest honors in the industry, reflecting the Arizona Lottery's ability to solve problems, change opinions, and create meaningful business opportunities.
AZIMA TIM Awards Recognitions:
- Interactive Brand of the Year – Arizona Lottery & O.H. Partners
- Mastery: Social Real-Time Engagement – Arizona Lottery System Outage Response
- Mastery: Interactive User Experience – Arizona Lottery Lucky Lounge
- Mastery: Social Influencer Campaign – Arizona Lottery AZ Adventure
- Excellence: Online Video – Arizona Lottery Lucky Dog Reels
- Excellence: Physical to Digital Integration – Arizona Lottery AZ Adventure
- Excellence: Campaign Website – Arizona Lottery AZ Adventure
- Excellence: E-Commerce Website – Arizona Lottery Lucky Lounge
- Excellence: Integrated Consumer Campaign – Arizona Lottery AZ Adventure
The Arizona Innovation Marketing Association (AZIMA) TIM Awards celebrate digital marketing excellence, and the Arizona Lottery has shone brightly in various categories, showcasing innovation and creativity in the digital landscape.
"The Copper Anvil and AZIMA TIM Awards are significant acknowledgments of our commitment to excellence across various facets of marketing and public relations. We are immensely proud of our team and grateful for the recognition from these esteemed organizations," added Thomson.
For more information about the Arizona Lottery and its exciting promotions and content, visit www.arizonalottery.com.
About Arizona Lottery
Since 1981, the Arizona Lottery and its retail partners have generated more than $5.3 billion in net funding to support programs that help to improve the quality of life for the people of Arizona. Proceeds from Lottery ticket sales fund programs in higher education, economic development, environmental conservation, and health and human services. The mission of the Lottery is to support Arizona programs for the public benefit by maximizing net revenue in a responsible manner. Learn more at ArizonaLottery.com