Shift! Your Game
NASPL 2017 Congress
In this rapidly shifting enviroment it's time to take stock of your enterprise's direction and
SHIFT YOUR BRAND - SHIFT YOUR CUSTOMER BASE - SHIFT YOUR PRODUCTS -
at the NASPL 2017 Annual Conference
Hosted by the Oregon Lottery
SHIFT! Your Game is this year’s theme and promise of insight to all that attend. This theme reflects the need for shifting the way lotteries think and operate in a rapidly changing environment. The keynote sessions are designed to offer concepts on how to keep up with our constantly moving market. These sessions will bring fresh perspectives from outside our industry and will leave attendees with ideas on how to apply the message to their lotteries to meet new opportunities or face existing challenges.
Keynote speakers from outside enterprises will explore shifts in…
- Your thinking for what the future holds
- New products and markets
- Your customer base
- Security for the digital age
- Your branding
Our unique Insight sessions will go inside our industry to share best practices on key subjects germane to every lottery and include:
- Corporate social responsibility
- Working in a political environment
- Multicultural marketing
- Data and analytics
The SHIFT will begin Wednesday, September 13, 2017, at the Oregon Convention Center with various events and sessions occurring throughout the week. In addition to the Keynote and Insight sessions listed above, conference attendees will have the opportunity to explore the NASPL Trade Show, interact with vendors and fellow industry members and see which lotteries will go home with NASPL's prestigious advertising awards.
WHEN: September 13, 2017 – September 16, 2017
WHERE: Oregon Convention Center – 777 NE Martin Luther King Blvd, Portland, OR 97232
