In 2014, full-year on full-year global lottery sales grew 9.9%, strengthening from 2013 full-year on full-year growth of 4.9%. The growth in worldwide lottery sales was once again built on the foundations of strong performances from the Asia Pacific and Latin American regions, with both these locales having recorded unbroken double-digit growth in sales over the past six quarters. The robust performance of the Asia Pacific and Latin American markets was tempered, however, by the performance of the North American region, which saw full-year on full-year sales tread water in 2014. For their part, the European and African markets recorded mild year-on-year gains for 2014. The improvement in sales globally in 2014, together with the recent upturn in the economy in the United States, paints a more promising picture for global growth than has been occasioned in the past two years. Indeed, the pickup in global growth suggests we may be returning to the heights of 2011, the best year for global lottery sales in recent memory; see the attendant graph (right).
With lotteries continuing to perform strongly in the second quarter of 2014, world markets enjoyed a robust first half of the year, with half-year on half-year sales increasing by 8.4% on aggregate. Growth in global lottery sales was once again driven by the thriving Asia Pacific and Latin American regions, with more modest contributions coming from the European and African markets.
Global lottery sales strengthen to 10.1% for Q1–Q3 2014; growth driven by Asia Pacific, Latin America, and Europe; North America holds steady.
—Following a robust first half, growth in world lottery sales strengthened further in the third quarter of 2014, with a nine-month on nine-month increase in global sales of 10.1%, up from a half-year on half-year global increase in sales of 8.4%. The Latin American and Asia Pacific regions performed the most strongly over Q1–Q3 2014, as against Q1–Q3 2013, while Europe shrugged off its ongoing economic woes to also record a healthy increase in 9M on 9M sales. In contrast, sales in North America held steady over the same timeframe.
Defying expectations, lotteries made a bright start to 2014, with first-quarter on first-quarter sales increasing by 8.9%, the best opening to a new year since 2012. The growth in global lottery sales was again grounded in strong performances from the Asia Pacific and Latin American regions, with additional contributions from the North American market and, surprisingly, the European region.
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