Global lottery sales slowed further in the nine months through to September 2015, with aggregate 9M on 9M growth moderating to 2.5% from half-year on half-year growth of 4.6% and first-quarter on first-quarter growth of 8%. Strong growth in the Americas was counterpointed by sales growth in the Asia Pacific and European regions, where sales essentially held steady.
Lotteries worldwide enjoyed a sunny start to 2015, with all five regions of the globe reporting results firmly in positive territory. Overall, first-quarter on first-quarter sales increasing by 8% globally, with the Asia Pacific and the Latin American markets once again acting as the engines of growth.
After a sunny start to the year in which sales grew by 8% quarter-on-quarter, growth slowed in Q2 2015, with aggregate half-year on half-year growth coming in at 4.6% globally. Regionally, growth in the Americas strengthened, while growth across the African, Asia Pacific, and European markets moderated.
In 2014, full-year on full-year global lottery sales grew 9.9%, strengthening from 2013 full-year on full-year growth of 4.9%. The growth in worldwide lottery sales was once again built on the foundations of strong performances from the Asia Pacific and Latin American regions, with both these locales having recorded unbroken double-digit growth in sales over the past six quarters. The robust performance of the Asia Pacific and Latin American markets was tempered, however, by the performance of the North American region, which saw full-year on full-year sales tread water in 2014. For their part, the European and African markets recorded mild year-on-year gains for 2014. The improvement in sales globally in 2014, together with the recent upturn in the economy in the United States, paints a more promising picture for global growth than has been occasioned in the past two years. Indeed, the pickup in global growth suggests we may be returning to the heights of 2011, the best year for global lottery sales in recent memory; see the attendant graph (right).
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