Haselhurst joins mkodo’s executive team from gaming platform provider Bede Gaming where he held the role of Head of Platform before being promoted to Commercial Director and part of the executive management.

In his newly created role based at mkodo’s Newcastle upon Tyne office, Haselhurst is accountable for product delivery and ensuring projects and processes are matured to drive high-quality results for clients. He will also be responsible for the project management team and quality assurance.

mkodo, which delivers apps and digital products for the betting, gaming and lottery sectors, had a stable 2020 which saw the company continue to service its clients successfully by maintaining its operations with minimal disruption throughout the pandemic lockdowns.

The company significantly grew its team and also continued to expand its global reach following the acquisition by Pollard Banknote in February 2020.

Ross Haselhurst, Digital Delivery Director at mkodo, said: “It is a fantastic opportunity for me to join mkodo and the Pollard family and to be working across several key projects to help grow and mature the business.

“mkodo has a fantastic client base and I look forward to bringing premium digital products and player engage­ment solutions to our partners. The market is still ripe for innovation and mkodo is in a great place to offer operators and their players that.”

The mkodo executive team is delighted to welcome Ross to the company. His industry expertise and experience will play an important role in taking mkodo to its next level of growth. The industry’s focus on offering premium digital products to its players is stronger than ever and this, coupled with the significant projects in the pipeline, make it an exciting time to join the mkodo team.

About mkodo

mkodo delivers world-class, award-winning apps and digital products for mobile, online and retail environments in the lottery and gaming sectors. It also offers consultancy and app management services to assist its clients with providing exceptional UX across multiple digital channels, with a mobile-first approach. Clients of the UK-based company, which was founded in 2001, include The Rank Group’s Grosvenor Casinos and Mecca Bingo brands, and Canada’s British Columbia Lottery Corporation and Western Canada Lottery Corporation. For more information on mkodo please visit www.mkodo.com.

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