The data revolution has touched every aspect of our daily lives. In recently it has had a profound effect in the world of sports and the sports betting sector. Tracking athlete’s proficiency and bio data has led to improved performance on the individual as well as the team level and has been a boon for the sports betting industry.
The metaverse is the latest innovation to emerge out of the tech sector. It brings together such technologies as artificial intelligence, augmented reality, 5G, and 3D-modeling to create a virtual world for consumers in many sectors of the economy. This innovation offers WLA member lotteries new possibilities for enhancing their products and enriching the player experience.
In 2021, the WLA ramped up its efforts in the fight against illegal and unauthorized lottery and betting operations. Collaborating with the Global Lottery Monitoring System, the WLA increased awareness raising initiatives to the world lottery community, in an effort to help its members around the globe protect their interests and better serve their respective communities.
Unhindered by the pandemic lockdowns in 2021, the WLA was determined to maintain its educational program. Webinars replaced live events and were highly successful, attracting more than 1,500 participants from around the globe. In this issue of the WLA magazine, we recap the highlights of an outstanding year in lottery education.
These, and other themes, covered in this issue of the WLA magazine.