Blog

After three years apart, 200 lottery marketing professionals from around the world came together for the EL/WLA Marketing seminar in London from 8 - 10 February 2023. This was a chance to reconnect, exchange, share experiences, lessons learned and look to the future.

There is great potential for gaming operators and suppliers to grow the Latin America market, as more countries in the region prepare to legalize online gambling. The process is already underway in Chile and Peru, and greatly awaited in Brazil, where a number of steps have been taken in this direction. In a country that is passionate about football and sport, it is hoped that the delay to legalizing online sports betting in Brazil will be short lived.