The world lottery community is a wealth of professional knowledge. As a global association, we see it as our duty to facilitate the sharing of this expertise. With this in mind, the WLA started reaching out to lottery professionals in 2021, to participate in a series of video interviews titled “Voices from the world lottery community: Key opinion leaders”.
Online sports betting is an exciting pastime for many people and a booming industry that continues to grow thanks to the increased use of connected devices and advance of online offerings throughout COVID-19 pandemic, the changing regulatory landscape of the gambling industry, and more sports leagues and events to bet on. A global report by ResearchandMarkets, a research company offering market insights and analysis, expects the global sports betting market size to reach USD 140.26 billion by 2028.
Like all industries, lotteries have been starting to adopt cloud services to enable their operations. This represents a great opportunity for the sector to break free from the constraints of the normal technology investment cycles where ten years between significant upgrades is not uncommon. The cloud also presents other opportunities including to increase resilience, burst capacity for big draws or other events and to benefit from the expertise of companies who specialise in running lower layers of the technology stack.
The data revolution is akin to the industrial revolution of the 1800s. Whereas the industrial revolution was fueled by coal, everything we do today is fueled by data.
Artificial intelligence, virtual and augmented reality, 3-D modelling, 5G and edge computing are some of the extended reality technologies that make the metaverse possible. As this space rapidly evolves, the lotteries have begun to explore how they can enhance their products and services to enrich connected virtual experiences for their players and ensure their presence in the metaverse.
In the previous article in this series covering cryptocurrencies and their use in illegal betting, we referred to a report issued by the Asian Racing Federation (ARF) that highlighted the extent of the issue. The ARF plays an instrumental role in bringing attention to the issues around illegal betting in Asia, including where cryptocurrency is involved. The Federation also identifies and supports measures to combat the problem.