In 2018, the WLA continued to act as the global standard-bearer for the state-regulated gaming industry, supporting state-sanctioned lotteries in their august mission of raising funds for good causes. The association vigorously promoted the remarkable contributions to society made by its members, while simultaneously defending the lottery industry's core values of integrity, security, fair play, and responsible gaming. These developments were reflected in the WLA's activities, such as publicizing and promoting the USD 82.3 billion WLA members returned to society in 2018 and supporting member lotteries and other relevant stakeholders in the fight against illegal gaming, synthetic lotteries, and match-fixing in sport.
Throughout 2016, the World Lottery Association continued to assume its role as the global support orga- nization for state lottery operators, offering a range of professional services that help members around the world to provide a safe and responsible environment for their players.
In 2017, at the global level, we once again provided a robust framework for professional development and continuous improvement. We maintained a set of world-class tools and standards that help our members, on a daily basis, to demonstrate the materiality of their responsible gaming and security control measures. We continued to liaise between the five regional lottery associations to develop synergies and enable lottery professionals to leverage the insights and experience of their peers around the world.
In the ever-changing landscape of the lottery industry, what distinguishes WLA member lotteries from the for profit gaming industry is their noble mission of raising funds for good causes. Each year, the majority of the pro ts that we generate go to support the public treasury, education, sports, culture, and various social causes. WLA member lotteries play a significant role in building a better society. The principle that lottery profits must be returned to society is at the heart of the WLA mission and it reinforces the legitimacy of our lottery business.